Road to HongKong with Carlsberg
Piyawasa managed the KOL activation for Carlsberg’s Road to Hong Kong campaign tied to the Liverpool match. Influencers Lara, Tu Tu, and SWAT-E participated in the experience and represented the brand throughout the journey.
Scope/ Projects:
KOL Management
Achievements/ Milestones:
. 3 x unboxing videos
. Over 15 posts updates during trip by KOL
. 3 x Recap Videos
. 1 x Live stream