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Road to HongKong with Carlsberg

Piyawasa managed the KOL activation for Carlsberg’s Road to Hong Kong campaign tied to the Liverpool match. Influencers Lara, Tu Tu, and SWAT-E participated in the experience and represented the brand throughout the journey.

Scope/ Projects:

  • KOL Management

Achievements/ Milestones:

. 3 x unboxing videos

. Over 15 posts updates during trip by KOL

. 3 x Recap Videos

. 1 x Live stream